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Showing posts from January, 2022

Social Media For Schools: The Golden Rules

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  Author: Heather Palacios, Digital Marketer at Apptegy                                                                                                                 Every school district has their own unique goals for social media. You may be trying to grow brand awareness or increase traffic to your website. Maybe your focus is building relationships with current and prospective families and teachers in your community. Whatever your goals may be, we’ve found that there are a few social media best practices that every school district should stick to. We call them The Golden Rules of Social Media. Let’s dig in. Stay Consistent You might feel like you’re saying and doing the same thing over and over again, but a vital part of social media for schools is maintaining consistency. Consistency generates more traffic to your website, builds relationships, and increases recognition and affinity for your district’s brand as a whole.  Staying consistent in social media can sound a bit ambig

We'll Take Care of That, Too!: Continued Commitment to Student and Family Success in Unprecedented Times

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  We’ll Take Care of That, Too!: Continued Commitment to Student and Family Success in Unprecedented Times Principals have been faced with what seems like insurmountable challenges since the onset of the pandemic. Nonetheless, they press forward, staying focused on the school’s vision, identifying barriers and their impact on the well-being of the school, families, and local community. Thankfully, they don’t have to do it alone. Across the nation, principals are tasked with maintaining, and even accelerating, student achievement after approximately two years of organizational disruption due to the pandemic. While these leaders assess learning, analyze data, progress monitor, plan and implement intervention, and follow their school’s vision toward student success, for all students, they are finding that new work must be prioritized.   It’s been said that “we must Maslow before we can Bloom”, referencing Maslow’s hierarchy of needs as the essential foundation that must be sati